Website design and development

Websites built to book more jobs.

Book a strategy call See our workCustom website, owned by your business

Every pixel on your site should do one thing, turn a curious visitor into a booked job. We build conversion-first websites for home service pros who are tired of sites that look pretty and convert nothing.

Mobile performance checked before launch and monitored during active service
Clear call and form paths built around qualified inquiries
On-page SEO and tracking baked in from launch day

◢ Custom website, owned by your business

Selected home service project experience

TRU-SCAPESFS LandscapingAmazing DecksPoseidon's Custom PoolsTruscapes Deck LightingEastern EnviroBucksMont DecksBucks Mont FenceFS Deck BuildersMulch Delivery

Why this matters

Your website is your hardest-working salesperson.

A prospective customer should be able to understand the service, see credible work, check the operating area and request the right next step. We set the agreed pages, tracking and ownership terms before work begins.

Book a strategy call See pricing

What's included

Everything we run for you.

Conversion-first design workshop and copy direction
Custom-coded website with up to 10 or 15 initial core pages, depending on package
Mobile-first layouts with launch performance and accessibility checks
Call tracking, form tracking, and conversion events wired into GA4
On-page SEO foundation baked in (schema, meta, internal linking)
Active-service maintenance plus 1 or 2 hours of additional minor edits monthly; fixes to our work are separate from the allowance

Buyer question

Do I need a rebuild or a focused refresh?

We review the existing content and assets, inquiry path, technical condition, integrations, budget and timing before recommending either route. The project scope records the actual decision.

Owned website or shared leads? Compare the job each one does.

An owned contractor website is a long-term asset you control. A lead marketplace can provide faster access to existing demand, but the provider controls the rules and may sell the same opportunity to more than one company. Check the current terms, then compare accepted leads and booked jobs from one reconciled period.

Owned website

Best when you want control over the customer path, content, tracking and assets that can keep supporting future demand.

You own the domain, delivered site, content and analytics access
You still fund useful content, search visibility and other distribution
Results depend on demand, service fit, proof and sales follow-up

Shared lead marketplace

Useful when you need access to existing demand quickly and can respond, qualify and quote within the marketplace's operating model.

Verify whether each lead is exclusive, shared or resold
Record fees, credits, service-area rules and cancellation terms
Judge accepted leads and booked jobs instead of purchased lead count

Controlled combination

A marketplace can fill near-term capacity while an owned system develops, provided both sources use the same definitions and sales stages.

Set a separate budget and stop rule for each source
Deduplicate the same person, property and request across channels
Compare cost per booked and paid customer from the same period

What you actually get

Four pieces of the Website Design engine.

Together, these pieces connect the delivered work to a clear inquiry path and measurable outcomes.

User-experience first

Every layout is built around how home service buyers actually scan, not how designers wish they would. Trust signals and CTAs in the right spots, no flashy fluff.

Built for Google

Mobile layouts, descriptive metadata, appropriate structured data and performance checks. Field Core Web Vitals depend on real visitor conditions; a particular score is not guaranteed.

Wired to track

Call tracking, form tracking, GA4 events, and conversion attribution. You'll know what's working and what to fix next month, not in a quarter.

Yours to own

You own delivered code and content. Hosting is included during active service; take your assets and arrange hosting elsewhere when you leave.

Our process for Website Design

How we run Website Design.

A documented four-step process built around the agreed scope, visible deliverables and reporting.

STEP 01
Conversion audit
We benchmark your current site against top performers in your niche and pick the 10 moves with the highest ROI.
STEP 02
Design sprint
Wireframes, copy directions, and a visual mock in 1 to 2 weeks. You sign off before a single line of code is written.
STEP 03
Build and launch
Custom-coded build, migration and launch checks against the agreed scope. Setup and website work count within the confirmed first 90 days.
STEP 04
Measure and iterate
We watch conversion data the first 30 days and tune whatever isn't pulling its weight.

Selected work

Real Website Design projects.

Explore selected portfolio projects and their current websites. Results and scope vary by engagement.

Landscaping

FS Landscaping Contractors

Pools, landscaping, and outdoor-living service paths

fslandscapingcontractors.com

Outdoor Lighting

Tru-Scapes

Outdoor-lighting products and contractor resources

tru-scapes.com

Outdoor Lighting

Truscapes Deck Lighting

Deck-lighting storefront and product-led customer journey

truscapesdecklighting.com

Pool Building

Poseidon's Custom Pools

High-end pool builder with portfolio-led conversion flow

poseidonscustompools.com

Pool Building

Horusicky Pools

Custom pool builder website and project portfolio

Fencing

Bucks Mont Fence

Local SEO foundation for a multi-county fencing contractor

bucksmontfence.com

Outdoor Lighting

Tru-Post

DIY post-installation kit storefront, full e-commerce build

tru-post.com

Deck Building

BucksMont Decks

Deck builder serving Bucks and Montgomery counties in PA

bucksmontdecks.com

Environmental

Eastern Environmental Solutions

Field-services rebuild with location pages for every state served

easternenviro.com

Know the scope before you pay.

We confirm the service area, package inclusions, separate advertising budget and qualified-lead minimum in writing. You can also request a client reference; contact details are shared only with that client’s permission.

Compare the three packages

Book a strategy call

Talk this through with Sohail.

Free 30-minute call, or send a quick message and we'll call you back. We'll review your current setup, priorities and practical next steps.

Option A · Pick a slot

Books straight on Sohail's calendar

Live AgentFlow calendar · 30 min · free

Open calendar

Pick a time that works for you.

View Sohail's live availability and confirm your free strategy session through the secure AgentFlow booking page.

Choose from live availability
Receive your meeting link automatically
Get email and SMS reminders

View available times

Option B · Send a message

We'll call back within 1 business day

Tell us about your business.

We'll reach out within 1 business day with concrete next steps.

First name *

Email *

Phone

Business name

What do you do?

Monthly marketing budget

City, state

What's your #1 goal?

How did you first hear about us?

Text message updates (optional)I consent to receive transactional messages from SF Web Tech at the phone number provided (appointment reminders, confirmations, and account notifications). Message frequency may vary. Message & data rates may apply. Reply HELP for help or STOP to opt out.I consent to receive marketing and promotional messages from SF Web Tech at the phone number provided. Message frequency may vary. Message & data rates may apply. Reply HELP for help or STOP to opt out.

Both boxes are optional. Leaving them unchecked will not stop your message from being sent, and consent is not a condition of any purchase. See our Privacy Policy and Terms of Service.

We'll reply within 1 business day. No spam, no share, no resale.

Prefer email?sohail@sfwebtech.com

Website Design questions

FAQ about Website Design.

Do you build on WordPress or custom?

The included package website is custom-coded. We assess an existing site during discovery and agree the migration scope. Larger applications, catalogs and integrations need separate agreed scope.

How long does a site take?

4 to 8 weeks typical. 2 weeks of discovery and design, 2 to 6 weeks of build and QA depending on scope.

Do I own my site when we're done?

You own the website code and content we deliver. Hosting is included while your service is active. If you leave, take your assets and arrange hosting elsewhere, with no website exit charge.

What about hosting and maintenance?

Hosting and maintenance of the delivered website are included while your growth package is active. If you leave, take the delivered code and content and arrange hosting elsewhere, with an agreed handover.

Can you redo my current site without starting from scratch?

Sometimes. If your site has good bones, we'll propose a targeted refresh. If it's fundamentally broken, a rebuild is cheaper in the long run and we'll show you why.

What's the price range?

A custom-coded website is included in Lead & Local Growth at $2,000/month or Local Authority at $3,500/month, with no separate build fee within the agreed scope. Advertising is separate. Larger features and complex integrations need explicit scope.

Website Design market research

Selected US markets.

SF Web Tech works remotely with US home-service businesses. These pages summarize website design considerations for selected markets and do not imply a local office or guaranteed visibility.